Privacy Policy

Last updated: September 26, 2026

What we collect

The DeenDrops mobile app stores all of your preferences (selected topics, favorite quotes, theme choice, onboarding state) locally on your device. Except as described below, none of this is transmitted to or stored on our servers.

Analytics. To understand how the app and website are used and to make them better, we collect anonymous usage data through PostHog (a privacy-friendly product, hosted in the EU). This covers in-app events (such as which screens and features are used) along with general device and app information (device model, operating system, app version, language) and an approximate location (city / country) derived from your IP address. It is tied to a random, app-generated identifier — never to your name or email — and none of it is passed to advertisers. Analytics is on by default; you can turn it off any time in the app under Settings → Legal.

Advertising measurement. We advertise DeenDrops on Meta (Facebook and Instagram) and on Apple Ads. We measure which of those ads lead to installs and subscriptions, and on the website we also let Meta show our own ads to people who have visited. The app shows no ads, and nothing described here is used to show you anyone else’s.

• In the app, Meta’s software development kit tells Meta when the app is installed and opened and when a free trial starts. RevenueCat, our subscription platform, also reports the trial, and tells Meta when a subscription is paid or renewed, with the plan and price. These reports carry an anonymous ID that Meta’s kit creates for this app, your IP address and basic device information. They never include your name, your email address or anything you write, and we don’t ask for, and the app cannot read, your device’s advertising identifier.
• If you installed the app from an Apple Ads ad, Apple tells RevenueCat which campaign it was, through Apple’s own attribution framework, which does not identify you or track you across apps.
• On the website, we use the Meta Pixel, a script from Meta. It sets Meta’s cookies in your browser and tells Meta which of our pages you open and whether you press the App Store button, so we can see which ads work and show DeenDrops ads on Facebook and Instagram to people who have visited. When your visit came from one of our Meta ads, our server also sends Meta those same two moments, with the click identifier Meta added to the link, your IP address and your browser’s user agent. The website sends Meta nothing at all if your browser sends a Global Privacy Control signal, or if your device is set to a European time zone.

In the app, the same switch that turns off analytics (Settings → Legal) turns off all of this too.

Session replay. In the mobile app we also record anonymous replays of how the screens respond to your gestures. The feed is swipe-driven, and almost nothing that happens in it can be expressed as an event — replay is how we find out where the reading experience breaks down. Text you type and any images are masked on your device before anything is sent, so the words you write in your own quotes are never captured. Replays carry the same random identifier as the rest of the analytics, and the same switch turns them off: opting out under Settings → Legal stops replay on that launch and on every one after.

Notifications. If you enable push notifications, we store an anonymous device notification token and your selected language so we can send occasional announcements in your language. The token identifies a device, not you, and isn’t linked to any account (the app has none). Turning notifications off in the app removes you from these sends.

Newsletter. If you opt in to our newsletter, we collect your email address and the date you subscribed, solely to send you the content you signed up for. You can unsubscribe at any time — email us at hello@deendrops.app and we’ll remove you, or use the unsubscribe link on emails that include one.

Newsletter in the app. After you subscribe, the app offers to add you to our newsletter — never before, and never required to keep using the app. It creates no account or login of any kind, and the address is never what grants or restores access — that’s handled entirely by Apple or Google. If you give us one, it’s stored with RevenueCat (our subscription platform) and mirrored to our database, which also lets us find your purchase if you contact support, and with Plunk (our email provider) to send the newsletter. We send a welcome email when you join, greeting you by the first name you gave in the app if you gave one; the name is used for that email and not stored with your address. You can unsubscribe any time from Settings in the app or from the link in any newsletter. You can delete the address itself at any time from Settings → Legal → “Delete my data” in the app, or by emailing us.

Third parties

We use Supabase to store newsletter subscribers, notification tokens and subscription support emails, RevenueCat to manage subscriptions and the same support email if you give us one, Expo’s push service to deliver notifications, PostHog (EU) for the anonymous analytics described above, Plunk to deliver our emails, and Meta and Apple Ads for the advertising measurement described above. Your support email is never passed to Meta. We don’t sell your data, and we don’t share it with anyone beyond these services.

Your choices

You can opt out of analytics and advertising measurement in the app (Settings → Legal), stop the website sending anything to Meta by turning on Global Privacy Control in your browser, turn off notifications at any time, and unsubscribe from the newsletter. If you’ve saved a subscription support email, delete it yourself from Settings → Legal → “Delete my data” in the app. For anything else, email hello@deendrops.app and we’ll take care of it.

Contact

Questions? Email hello@deendrops.app.